New SKUs increase vehicle coverage for retailers and their customers.
LOUISVILLE, KY., December, 31, 2018— Car Keys Express announces the expansion of its line of automotive keys and remote fobs for the automotive retail and hardware channel. The company’s expanding product portfolio simplifies key replacement, shifting it away from the dealership and creating the opportunity for retailers to enter the multibillion-dollar industry. Now available wholesale from Car Keys Express, the 25 new SKUs cumulatively cover over 150 million vehicles in the US. New products include:
- 15 replacement shells for Ford, General Motors, Toyota, Nissan, Chrysler, Dodge, and Jeep
- 11 OEM-quality replacement remotes for Ford, Nissan, Toyota, General Motors, Chrysler, Dodge, and Jeep
- 4 Ford, Lincoln, Mercury, Mazda Simple Keys
- 4 General Motors Simple Keys
- 3 Nissan Simple Keys
“The products in Car Keys Express’ retail ecosystem are a holistic solution that allows retailers to offer key replacement to most of the 250 million North American drivers on the road today,” said Mark Lanwehr, Founder and CEO of Car Keys Express. “Those retailers and hardware stores currently providing automotive transponder key replacement are only offering half the solution. Most of today’s consumers need a remote in addition to a replacement key. Our products make it easy for retailers to capitalize on this opportunity, allowing them to double their sales by providing a complete solution.
The company’s patented universal technology, featured in the new assortment, is a major differentiator from other automotive replacement solutions on the market. This technology makes their keys and remotes flexible to function across multiple vehicle makes, models, and years, providing the highest percentage of vehicle coverage with a minimum number of SKUs. Also, all products are consumer DIY, allowing retailers to focus on selling the SKU without the need to invest in tools or training.
“Consumer feedback has been incredibly positive,” said Kirk Stewart, Director of Retail Sales for Car Keys Express. “In addition to avoiding the time, expense and hassle of a dealership service appointment, people are genuinely excited about the ability to replace their car key themselves.”
All of Car Keys Express products cost on average 40-70% less than dealership pricing and come with an industry leading 3-year warranty. Packaging includes compatibility, so customers can easily determine which product is right for their vehicle.
Car Keys Express is offering a special incentive program to the first 100 retailers who purchase this new assortment to promote the new product release. Retail-ready display and in-store signage are included. Order today at www.ckeretail.com. For more information about the Car Keys Express Retail Ecosystem, visit www.carkeysexpress.com/retail-friendly-solutions.
About Car Keys Express Car Keys Express is a global leader in discount, automotive key replacement for businesses and consumers. The company invented the world's first Universal Car Remote and Universal Car Keys and is the only company that manufactures a full line of aftermarket versions of modern car keys, like remote keys and smart keys. Car Care Express, a division of Car Keys Express, offers mobile vehicle reconditioning service for businesses and consumers. Founded in 2002, Car Keys Express is recognized for excellence in the industry, winning Inc. Magazine’s, “Inc. 5000” Award in 2016, 2017, 2018, and 2019, AAPEX "Best New Product" Award in 2015 and 2019, EY Entrepreneur of the Year® for Manufacturing in 2017, and 2017 Business of the Year by Business First Magazine. To learn more, visit www.CarKeysExpress.com.
